Great article. My practice (Diamond Head Dental in Squamish) has been involved with SORCA since we opened. We’ve sponsored toonie races, the megacy/grizzly meadow build, Team Squamish and we are currently a corporate sponsor ( Sorca website needs to be updated). Being involved with Sorca has been great for the practice and I encourage any business to do the same.  And yes, myself and a lot of my staff bike. I even have a trail-building hygienist on the team. 

Chris Kelly