As a professional marketer.. not a red flag. This is just normal operation for a large manufacturer launching a brand new product. They want to ensure that installation is perfect so that the subsequent review won't be negative due to a very simple install error. Humans make mistakes, so for something as important as this, it's best to not leave that to chance as much as possible.
This is a learned practice.
In my industry, I escort and hand-hold media as much as possible... I could write pages about how and why this is has become a best practice, suffice to say that removing as many points of error/failure/opportunities for mis-information as possible is just common sense at this point.
March 28, 2025, 8:54 a.m. - IslandLife
As a professional marketer.. not a red flag. This is just normal operation for a large manufacturer launching a brand new product. They want to ensure that installation is perfect so that the subsequent review won't be negative due to a very simple install error. Humans make mistakes, so for something as important as this, it's best to not leave that to chance as much as possible. This is a learned practice. In my industry, I escort and hand-hold media as much as possible... I could write pages about how and why this is has become a best practice, suffice to say that removing as many points of error/failure/opportunities for mis-information as possible is just common sense at this point.