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And if no one is careful enough in the publishing world to produce meaningful,
quality content… then it will be left to the companies to do so.
Another thing to consider is the audience. Of the flashy, cheap "digest me
now" content, it would be interesting to know the psychographics of its
audience. I'll go out on a limb and guess <$80k household income (if they
have moved out of their parents house); male; 14-30; maybe some post-secondary
education.. Depending on the company, is this an appropriate target market to
which to advertise - the one with smallest disposable income? Considering that
bikes average $5500 these days… yikes.
Lastly, instant gratification content provides its quick fix and cheap
thrills…. but after a while you're left feeling as empty as a 40 year old
bachelor who just spent $400 on 2 lap dances at a strip club in Reno at 3 in
Slow it down. Make it count.
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