Boost was hated but I'm pretty sure just about everyone has settled down and accepts it now except for 157 devotees. We've seen this pattern before though - boost was needed to pave the way for future innovation. Short term pain was absolutely worth it. It doesn't really matter if some individuals think boost was a failure on SRAM's part, their big win was killing the front derailleur and making massive market share gains. That's a mega marketing win even if their rep suffered slightly in the interim.
Sept. 7, 2023, 9:37 a.m. - Pete Roggeman
Boost was hated but I'm pretty sure just about everyone has settled down and accepts it now except for 157 devotees. We've seen this pattern before though - boost was needed to pave the way for future innovation. Short term pain was absolutely worth it. It doesn't really matter if some individuals think boost was a failure on SRAM's part, their big win was killing the front derailleur and making massive market share gains. That's a mega marketing win even if their rep suffered slightly in the interim.