This.
It’s pretty clear that mountain bike media depends on the marketers for their content still so it’s always pretty funny to me when they try and pass this stuff off as some sort of “leak” when it’s clear that they wouldn’t run it without getting the thumbs up from the bike company first.
This article just spells that relationship out explicitly.
Feb. 26, 2021, 3:10 p.m. - tashi
This. It’s pretty clear that mountain bike media depends on the marketers for their content still so it’s always pretty funny to me when they try and pass this stuff off as some sort of “leak” when it’s clear that they wouldn’t run it without getting the thumbs up from the bike company first. This article just spells that relationship out explicitly.