Thanks for writing this. It's an interesting conflict where PB will post spy shots submitted if something is being ridden in the open during a race, or in the wild, but not of their own which they are testing and respecting an embargo. As far as ad dollars are concerned, I feel that they are in a position where they can post anything because they are "too big to fail." The journalist in me says, "screw it, post the story." But you make a good point that there is a tighter community in the MTB world. I think it comes down to news value. PB seems to want to keep people on the page with new, intriguing content, but is there actual value in the story to readers? If they are considering buying a model in a shop, and find out that there is a new model on the way, then I'd say yes there is, to that reader, but it also alienates shops who might have a tough time selling it after - probably not this year though.
Feb. 26, 2021, 8:13 a.m. - Mjmiller613
Thanks for writing this. It's an interesting conflict where PB will post spy shots submitted if something is being ridden in the open during a race, or in the wild, but not of their own which they are testing and respecting an embargo. As far as ad dollars are concerned, I feel that they are in a position where they can post anything because they are "too big to fail." The journalist in me says, "screw it, post the story." But you make a good point that there is a tighter community in the MTB world. I think it comes down to news value. PB seems to want to keep people on the page with new, intriguing content, but is there actual value in the story to readers? If they are considering buying a model in a shop, and find out that there is a new model on the way, then I'd say yes there is, to that reader, but it also alienates shops who might have a tough time selling it after - probably not this year though.