After **[Buy The Bike You Already Own](https://nsmb.com/articles/buy-bike-you-already-own-spring-service-story/)** went live I gamed a lot of ways I could follow it up with a real build.
Look how hard Toyota sells - essentially - the value of their used trucks (resale x long term reliability) as a way to sell new vehicles. There’s no equivalent in the bike industry.
Anyways, short of building my own used rig on my own dime the other avenues I investigated ended up just being time sinks - at best. But I do agree the potential is endless.
Jan. 6, 2021, 2:51 p.m. - Andrew Major
After **[Buy The Bike You Already Own](https://nsmb.com/articles/buy-bike-you-already-own-spring-service-story/)** went live I gamed a lot of ways I could follow it up with a real build. Look how hard Toyota sells - essentially - the value of their used trucks (resale x long term reliability) as a way to sell new vehicles. There’s no equivalent in the bike industry. Anyways, short of building my own used rig on my own dime the other avenues I investigated ended up just being time sinks - at best. But I do agree the potential is endless.