Certainly. The big brands also have to keep their 10 and 11 figure businesses running, and pivoting to EV isn't easy or cheap. Smaller, nimble brands are looking for new segments and can enter them more quickly, even though the propsect of tooling up to manufacture vehicles is mind-spinningly complex.
Dec. 17, 2018, 11:41 a.m. - Pete Roggeman
Certainly. The big brands also have to keep their 10 and 11 figure businesses running, and pivoting to EV isn't easy or cheap. Smaller, nimble brands are looking for new segments and can enter them more quickly, even though the propsect of tooling up to manufacture vehicles is mind-spinningly complex.