Don't expect it to explode, building membership numbers is like rolling a snowball around. Takes hard work and time, and then.... I dont know where this metaphor ends.
I think most trail orgs in bigger towns capture a couple percent of riders, at best (on a precentage basis small communities can do better, but they have their own challenges due to this smaller pool).
That's changing, but it takes a cultural shift away from "well trails are just there and they're free" thats pretty common and easy, especially in areas where that seems true. Sometimes it takes a threat to coalesce the community, which js sub-ideal.
Love SIMBS! Keep it up!
Dec. 13, 2018, 9:17 a.m. - Cooper Quinn
Don't expect it to explode, building membership numbers is like rolling a snowball around. Takes hard work and time, and then.... I dont know where this metaphor ends. I think most trail orgs in bigger towns capture a couple percent of riders, at best (on a precentage basis small communities can do better, but they have their own challenges due to this smaller pool). That's changing, but it takes a cultural shift away from "well trails are just there and they're free" thats pretty common and easy, especially in areas where that seems true. Sometimes it takes a threat to coalesce the community, which js sub-ideal. Love SIMBS! Keep it up!