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I'm genuinely excited about the market shift that the Hawk Hill is going to force onto other brands that are paying attention - the gap in the entry level OE $2000 price point range is so huge, and the customer-direct mail order value can only do so much, that a disruptive bike like this should win -- with proper local bike shop support.
The three biggest value sources for riders in that entry point are actually getting the geometry/sizing right, having everything configured correctly for the first ride, and having the rest of the kit/support to go out and enjoy riding... so Marin can achieve all of these things.
I'd really like to see a Trace/O2 or Monarch RL/Yari variant of this bike still, with some SLX or equivalent kit and a dropper post stock, because a setup like that with good tires and maintained in good shape is going to spank anything else out there that may have more bling on that parts, but hasn't seen proper service in over a season.
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