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I don't think the Calendar has to be marketing at all. They just get their
name where they can get it and I see this calendar ending up in a tire shop
(not the show room). Ferrari has posters and calendars like this, but you will
not see one in a showroom. Maybe there is a generation gap in the way women
are portrayed in Motocross/Car shows/…..I feel weird for the Monster Energy
Supercross girls and the UCI Podium girls -- it just seem out of place.
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