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Sept. 20, 2016, 5:26 p.m. -  Johnny

#!markdown Exactly ! Where is the line between ambassador/poser and legitimate pro? Companies don't get an annual bonus by how many podiums their riders achieved. They get paid through the sale of product plain and simple. Racers, Freeriders and 'posers' are all doing the same thing. They are promoting/selling a life style. The Coastal Crew are a rad bunch of dudes that clearly have a good time living the life they do. The bike the ride has no bearing to how they live their lives. This isn't the old days where some bike companies no matter how much cash they had still put out a shitty bike. If you are looking for a DH, DJ, Enduro, Unicycle etc…. each bike company is going to have something that will more than meet your needs, and it come down to personal preference. That preference might be who you look up to or would like to be associated with. Even if you will never get more than two feet of air, if the bike you choose associates a feeling of the Coastal Crew ripping it up and having a good time than they have done thier job.

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