Industry News

"The first beer engineered to quench your post ride thirst" gets a launch Party at RMU Blackcomb...

The party animal is back with a fresh new 'do...

Does your E-MTB need a swish new rear shock? EXT might have the answer...

Two new flavours of Capra are coming, along with a new pre-order system to see when it's on the way...

"The Reserve 28|XC is the go-to wheelset for the modern XC bike: Sturdy and strong enough for a rowdy XC ride but light and fast enough for a jaunt on the World Cup XC circuit."

Bike brands are performing well, Driven exceeds crowdfunding goal, by a large margin, and new protection from One-Hundred Percent…

Big news for race fans, One Hundred Percent moving to slow counterfeit products, Pole remaster their Stamina, X-Games RealMTB and more…

OneUp's new EDC is the easiest to install, most complete, best sealed, in-the-steerer-tube tool system on the market, and it's available in eight colours.

Knolly tweaks the Fugitive with new geo, Pirelli teams up with Barel on gravity tires, a proposed 4-season mountain resort in the Fraser Valley includes MTB, SRAM opens Service Center in North Vancouver.

The new Trek doesn't look like a Session...ok maybe it does, but it's still all new!

A round-up of MTB-related team news, product releases, and more for the week of April 7th, 2021.

As Shimano celebrates 100 years of business, we took a little time to reminisce about some favourite products from years past.

Big news for the direct-to-consumer market in Canada as Canyon finally opens up sales to Canucks.

There are five new models with a mix of mullet and niner wheel sizes to suit any type of riding you might encounter out in the woods...

If a media outlet gets hold of an image or information about a new bike long before it's to be released, should that material get published - against the manufacturer's wishes?

Deviate Cycles today reveal a new addition to the much praised Highlander range - the Highlander 150

Time pedals will fall under the SRAM umbrella, while the bike division has been spun off to Cardinal Cycling Group in the latest of a series of strategic acquisitions by the Chicago-based company.

It's all hands to General Quarters as Forbidden Bikes' biggest rig sets sail...

The longform piece of writing will tell the story of Steve's journey from Sheffield plumber to professional mountain biker, competing all over the world...

You can now get your mitts on a shred-ready Ripley for less than $3K (USD)...How 'bout that?

Two new athletes for the Big Green Machine's Enduro program

"While 2020 has been an unpredictable year on all counts, the Strive remains one of the fastest enduro bikes on the planet..."

Crankbrothers introduces flat pedal and clip-in shoes with three lacing options each - with the Stamp Lace, flat pedal shoe reviewed here...

"From the parking lot to the peak and back again, the Offering is a tried-and-true mountain bike in the strictest sense of the term..."