Industry News

Two wheeled tourism has a big impact in the Sea to Sky, and we've got the numbers to back it up...

Lightweight and efficient yet DH tough, the Firebird 29 rewrites the long-travel 29er playbook...

An increasing number of manufacturers are pairing custom offset forks with new bikes, but what are they looking to achieve and how is it best used…

Queenstown shredder Charlotte Jane Frost gets loose on the new alloy Hei Hei...

A 12 speed drivetrain for $375 USD? You'd better believe it...

The B.C. Gov't came out guns-a-blazin' in an effort to curb un-permitted building - but there may be legitimate reasons why these trails are being built...

Endura celebrates a group of their athletes at the top of their respective games...

The venerable Mondraker Foxy has a new big-wheeled brother in the family...

In a call to investors CEO Christopher Metz laid out a new strategy for the company to focus on core products...

If it's from ENVE you know it's made of carbon – even the stems – but only one level in the series has been fattened to a 35mm diameter...

Fox update the 36 with the new GRIP2 damper and release a new 34 Step-Cast fork, while Marzocchi shows the new and impressive Z1 and 58 forks...

Gamble is coming to Whistler. Are you ready?

Norco's lifted the cover on their brand new race sled, and it's definitely unique...

Over two years in the making, the Maxxis Assegai has finally arrived!

OneUp says you'll spend less, drop more, have no bleeding and a better remote with this brand new dropper post…

Race Face up their dropper post game with some borrowed tech from their parent company...

The new bike has seen a complete overhaul from top to bottom…

RockShox launches two new forks with 29er compatibility for the DH crowd.

Two fresh pairs of kicks from Giro for those who love the freedom of flats.

Few details but plenty of pretty pictures of a new wagon wheeler from Andorra...

"They will retail for 999 USD and will be available through Cane Creek distributors and retailers or factory direct through the company’s website..."

A new short-travel weapon emerges from the Turquoise Tribe...

One of the oldest tire manufacturers in the world throws their hat In the bike ring…