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PRESS RELEASE

Competing on a "Higher" Level

Photos Various
Date Jul 24, 2017

With the legalization of marijuana in numerous states in the US, and a revision to laws in Canada on the way, it was likely only a matter of time before there was some cross-pollination between the cycling and marijuana industries. KYND Cannabis Company has announced a partnership with rider Teal Stetson-Lee, and is one of the first (if not THE first) to do so. Get all the details from KYND below. Teal has also put together a blog post explaining her position.


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Photo - Noah Wetzel

KYND Cannabis Company and Teal Stetson-Lee, a top professional athlete, well-known in her sport, are excited to expand the conversation around marijuana and highlight the benefits for athletes and outdoor recreation enthusiasts.  Teal will be the first of many local ambassadors to help promote the lifestyle brand. While marijuana use in the professional athlete circuit is still not totally approved, medical professionals recognize the healing benefits of the medicine.

“Cannabis has many redeeming qualities that aid in anti-inflammatory and pain reduction measures for ailments across the board,” said Doctor Sean Devlin, chief physician at the Washoe Wellness Center and co-owner of KYND. “This benefit can be used for chronic pain or sore muscles after an excruciating sports competition.” 

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Photo - Noah Wetzel

“I am honored to be on the leading edge of conversations surrounding cannabis, a position that I do not take lightly,” said Teal. “I recognize the controversial nature of the subject, because of long-standing stigmas, and I look forward to representing the KYND brand with honesty, integrity and genuinity.  Even without 100% approval in my sport for my position, I am willing to take the personal risk for the opportunity to be a part of something impactful.  I believe deeply in personal responsibility and transparency.  KYND offers products that have incredible value for improving people’s quality of life, which aligns with my own values.

The cannabis industry is growing rapidly, both medically and recreationally, on a national level and having the right voices for sharing the message responsibly is an important part of KYND’s mission. Teal will also be helping to strategically build KYND’s athlete ambassador program and hopes to initiate bigger conversations with governing bodies in the sport. 

For more information, visit kynd.com. To learn about Teal Stetson-Lee head to tealstetsonlee.com.



Comments

cxfahrer
-1
cxfahrer  - July 24, 2017, 10:40 p.m.

Riding on drugs, competing on drugs....?
I dont think thats a good idea.

Advertising drugs - ok, everybody does it. Reminds my of these cigarette smoking warning pictures. Should be able to find some adequate warning pics for weed.

(I smoked really a lot when I was young, and it made for some funny moments. But in the end I became a dull psycho moron, so I stopped smoking weed and cigarettes completely and started mountainbiking :) )

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pete@nsmb.com
0
Pete Roggeman  - July 25, 2017, 2:02 p.m.

This is not about smoking weed and riding bikes, cx. Medicinal marijuana often (not always, mind you) has no - or very little THC (the psychoactive ingredient that makes you 'high'). Instead, it is CBD (cannabidiol) which can be selectively isolated and bred by farmers, that offers the majority of medicinal effects. Here's a wiki link for more if interested.

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cxfahrer
0
cxfahrer  - July 25, 2017, 10:48 p.m.

After reading Teal's own website I am not so sure about that.
She should make it more clear that recreational smoking of Cannabis and sport is not going together. I do not know how exactly they can find traces of THC in the body, but AFAIK it stays there for weeks.

I am not against marihuana and legalizing it is a good thing.

Riders are sponsored by breweries, caffeinated lemonade and maybe even by tobacco firms; so why not...

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