Airplane Mode: OneUp's Jump Trail in Squamish
The number of videos that flood our social feeds and inboxes every day is both an endorsement of the popularity of mountain biking (and the ease with which we can now share these moments) and an indictment of the lack of creativity that all too often defines some of these projects.
This video and the idea behind it - building a jump trail called Airplane Mode - portrays the spirit of the people behind the brand at OneUp. They love to ride, but more importantly they care about their community and appreciate it. And as you'll see in the video, they did some vital community building by literally building a trail in their hometown of Squamish.
"Let's Build a Jump Trail"
On a OneUp lunch ride back in 2017 we decided to build a new jump trail in Squamish. After a lengthy permitting process we started building a fully sanctioned, hand built jump trail.
The trail is called Airplane Mode because there’s no cell service on the trail and the jumps are a great way to log some air miles. In June 2022, the trail finally opened to the public.
Scott Secco’s short documentary tells the story of how Airplane Mode was built and the three builders who led the charge. We hope you enjoy the film.
If you’re passing Squamish come check it out!
$44,000 Raised for the Trails
From day 1, OneUp has donated 1% of all revenue to trail associations, mountain bike advocacy and environmental conservation. We also support local initiatives in riding communities whenever we can.
Inspired by mtb film premieres that used to be an annual tradition, we helped trail associations host their own screening events. These events brought people together and raised money for their local trails.
We gave event organizers access to the unreleased film, a keg of beer, door prizing and social posters to promote the event. At the end of the night a grand prize of a full OneUp build was raffled off to help raise cash.
Airplane Mode community events raised a combined total of $44,000.
Work Less Ride More
For some OneUp staff, Work Less Dig More would be a more accurate motto. In addition to the 500+ work hours spent on the trail during work hours our team spent over 1,100 hours on their own time building Airplane Mode. Numerous community volunteer dig sessions brought another 1,000 hours of crucial help to the project. We’re extremely proud of the trail and hope everyone can enjoy it.
We’d like to say a massive thank you to everyone who hosted an Airplane Mode premiere. Events take a lot of work and we appreciate the effort to build community and support the trails.
You can support your local trail association using Trail Karma on Trailforks.